Checking into a notable location on social media platforms without providing any context of why you're there. This is mostly done to increase intrigue about oneself and make others more interested in your life.
Matt: I haven't talked to Erlich Bachman in 2 years, but I saw on Facebook that he just checked into SV Angel. He must be up to something big.
Zeeshan: Nah it was just a self-importance check in to get his followers excited. We walked past the building and just had lunch at the Crepevine across the street. We then played LoL for 3 hours.